Monday, 17 June 2013

Jay-Z announces July release of his new solo album Magna Carta Holy Grail

Announcement: Jay-Z appeared in a three minute commercial on Sunday night to announce the release of his new album
Jay-Z has announced the release date of his first solo studio album in four years. 
The 43-year-old rapper relayed the news in a commercial for Samsung cell phones which aired during Sunday night's NBA Finals. The new record is called Magna Carta Holy Grail and will be released on July 4.It will be Jay-Z's 12th studio album and comes two years after Watch the Throne  - his critically acclaimed collaboration with Kanye West. The three minute commercial begins with the star chatting on his cell phone before the camera moves on to capture him in the studio. 
'It’s about this duality of, how do you navigate your way through this whole thing, through success, through failure, through all of this, and remain yourself?' the rapper muses about the new album. The hip hop star is then seen working on new music with Rick Rubin, Pharrell Williams, Swizz Beats and Timbaland. 'We don't have any rules, everybody is trying to figure it out,' he says at one point. 'That's why the internet is like the Wild West. We need to write the new rules.' Samsung Galaxy Smartphone users will be able to download an app on June 24 that that allows the first one million users to unlock the album for free July 4 at 12:01 am - three days before its official release.
Jay-Z's last solo effort The Blueprint 3 claimed number one spot in the U.S. back in 2009, selling more than two million copies.
Music man at work: Jaz-Z is seen musing about the nature of his new album Magna Carta Holy Grail
All new: Jay-Z looks to be enjoying himself in the studio in the commercial for Samsung
Long awaited: The new record will be the first solo studio effort since 2009's The Blueprint 3
Collaboration: The hip hop star worked on the record with Rick Rubin, Pharrell Williams, Swizz Beats and Timbaland
Working together: Pharrell appears in the new commercial to promote the new record

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