The Making Season 2 – Shoot 5: “The Fraternity” by J Reason

The Making, a fashion and photography project initiated in 2011 to provide visibility for unknown creative designers and open up distribution and retailing channels for their brands. For its second edition, the creative team behind the project Insigna  will bring you designs from 10 designers. At the end of the season, one out of the 10 designers will walk away with a cash prize as well as retail and sponsorship contracts.

Brief Bio of J Reason
J Reason is a clothing line that is fashioned at young sophisticated men, young men of taste, style and that also has penchant for the good things of life because they are about one goal which is looking classic at all times. This could be seen in this fashion story called “The Fraternity”. It is a story of young, educated, stylish and sophisticated men looking their best when having their meetings or having drinks. Make-up artist turned designer, Olajide Adedeji is the Creative Director of J Reason which initially started 12 months ago as a men’s line, with the hopes of launching a womenswear line.

pics after the cut............

Credits
Designer: Olajide Adedeji
Photographer: Kola Oshalusi
Photography Assistant: Ponle Ajibola
Stylist: Ian Audifferen
Make-up artist: Olajide Adedeji
Models: Kevwe and Kimmie (BETH Models)
Location: Troy Lounge, Lagos

Contact
T: +2347036873018
E: adedeji.jide@yahoo.com